The Client

Nail Adviser is a professional freelance nail technician (and is lucky enough to be married to me) ☺ Based at her home salon in High Wycombe and has been working in the nail and beauty industry since 1998. She started out by completing an NVQ beauty therapy level 2 & 3 at East Berkshire College in Langley. This is where her love for nails grew.

The Brief

Nail Adviser needed a simple website that would help generate local clients to her nail care business. Her existing website was four years out of date (I know because I built it!) and she wanted a fresh look for 2018. A responsive, easy to use and professional looking website was needed.

Nail Adviser also wanted help with other aspects of her her business such as Google By Business, Facebook and Instagram which I was happy to help with.

The Work

I selected an existing theme, based on the Genesis Framework. Genesis is a solid framework with an abundance of child themes which can easily be modified. I also included a few customised plugins to help her manage her price lists and portfolios.

We chose a theme as Nail Adviser wanted to keep costs down and the codebase is excellent which would be good for SEO, but of course I wouldn't bill the wife in any case!

The Result

Nail Adviser continues to receive regular clients through organic search and is very happy with her brand new website which she gets lots of compliments for.

Address

90 Yerbury Road
Islington, London
N19 4RS